9 Ways to Build Your PLR Sales Business

A solid online marketing plan will help you boost your brand and your bottom line. The strategies in this guide have been shown to help sellers perform better, and if you use a few of them, you may reap the rewards. Read on to learn how to bring in customers and keep them coming back.

Investing in Web Design

Though you may not think of web design as a marketing strategy, it affects the length of time and the amount of attention users will spend on your web page. Your website helps you promote your PLR content for free, and if you don’t make it relevant and readable, it won’t matter how much time you spend on strategy. If you lack the design skills to go the DIY route, consider hiring someone to do the job for you.

Use SEM and SEO

SEM (search engine marketing) and SEO (search engine optimization) will help your PLR video courses free appear higher in the search engine rankings. With a good SEO strategy, your site will become linked with the keywords potential customers use to search for your products. This means that they’re more likely to choose your offerings over a competitor’s.

Associate and Affiliate Programs

With affiliate programs, those who’ve tried your white label business coaching programs can share that information, increase your market share, and make healthy commissions. These programs won’t work for every seller, but if you use one, you may just see your marketing efforts grow exponentially.

Hire a Consultant or Coach

If you’re not an online marketing expert, find someone who has the skills you need. There are thousands of IM coaches available, and most of them offer no-obligation consultations. For a fledgling internet marketer, PLR life coaching can also be very helpful.

Focus on Email Marketing

Sending out a weekly promotional email isn’t enough. To enjoy success as a PLR reseller, you’ll need to consider lists that cater to customers’ needs and present personalized approaches. Take a good look at your audience’s buying habits and use that data to form your strategy.

Make an Opt-In List

With an opt-in list, customers come to you, and they volunteer to receive your marketing materials. Not only will it make your marketing efforts seem more ethical, but it will also help you connect with potential and current customers.

Find Your Way Into the News

Work with a PR professional to get your company into industry-specific news stories. It will establish you as a niche authority and it will introduce your PLR videos with giveaway rights to a wider customer base.

Write Press Releases

With an online press release, you’ll formally put your company’s info out there. Blogs, newspapers, and other media outlets will see your offerings and write about them without all the effort involved in claiming stories.

Hold Giveaways and Contests

Those who buy high quality PLR products also love giveaways and contests. Anytime you can get your customers to promote your offerings in return for a bonus, you’ll probably see an increase in leads or sales.


To make money selling PLR content, you’ll need a great marketing plan. By using one (or all) of the strategies in this guide, you’ll boost your brand recognition and turn site visitors into customers.